A Diverse Construction Business Plan with Multiple Revenue Streams

If you were the owner of a professional football team, your No. 1 goal would be to fill all the seats every week. Filling the seats takes a multiple approach: You must put a winning product on the field, and you must sell seats. It takes a huge effort to create sellouts at profitable ticket prices.

Over the last ten years, you didn't have to sell very hard to keep profitable revenue flowing into your company's coffers. If you put a mediocre team on the field, called the usual plays and used an average business strategy, your customers would keep coming back for more, as long as your price was somewhat competitive. And because business was plentiful, you didn't have to win over many new customers. Because there was enough work, you also didn't have to try different types of projects, customers or contract delivery methods. In fact, you even prided yourself as a specialist in a very focused business niche.

Now, fast forward to today, when it is hard to fill the seats, revenue is scarce and customers are hard to find. Read Full Article.